by Brett Williams
An update to a new resource is now available on the UCLA Luskin Center EV Initiative's Market Dynamics page. This presentation now includes facts and figures characterizing the U.S. sales of over 80,000 plug-in electric vehicles (PEVs) through February 2013.
A couple of notable trends:
* The addition of the Ford Fusion Energi marks the fifth major plug-in-hybrid EV to enter the market (not counting the Fisker Karma, for which sales data is not publically available).
* Plug-in hybrids still hold two-thirds of the cumulative PEV market, but the gap between the monthly sales of five plug-in-hybrid and eight all-battery models has recently been small, in contrast to 2012.
* Sales of the Tesla Model S (which are roughly estimated and not necessarily all U.S. sales) are starting to influence the sales-weighted average characteristics of battery EVs, which have been previously dominated by the LEAF. For example, average battery size, motor power, and electric range have increased.
Are EV sales really disappointing? That may be a matter of expectations (more on this later). But what are the facts so far? Soon there will be over 100,000 plug-in electric vehicles (PEVs) on U.S. roads. And by some measures, PEVs are off to a much better start than gasoline-only hybrids were a decade ago. U.S. PEVs represent $3 billion in gross revenues (and the Volt alone $1.3 billion). Learn more from a new Luskin resource, to be updated monthly, characterizing PEV sales from December 2010 to the present.