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Cooperation May be the Key to Survival for Airbnb in the Sharing Economy UCLA professors project the future of Airbnb based off lessons from past startups.

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The short-term home rental company Airbnb seemed to have come out the clear blue sky, but this “disruptor” in the rental business may disappear just as fast into thin air unless it is perceived as a cooperator and “partner,” according to an opinion piece by Paavo Monkkonen, assistant professor of Urban Planning at the UCLA Luskin School of Public Affairs and research fellow at the UCLA Ziman Center for Real Estate.

Using as an example one of the original peer-to-peer disrupters of the music industry — Napster — Monkkonen and co-author and UCLA Urban Planning alum Nathan S. Holmes explain that Napster failed where iTunes, led by Apple’s Steve Jobs, found success because of a cooperative business model that worked with the music industry.

Monkkonen and Holmes, point out that the multibillion dollar (and growing) company based in San Francisco already is threatened by resistance and hostility from local governments, which the authors say has the potential to turn Airbnb into “the Napster of the short-term rental market.”

Click here to read the full opinion.