Diaz on Trump’s Appeal to Latino Voters

Sonja Diaz, founding director of the Latino Policy and Politics Initiative at UCLA Luskin, spoke to CNN about President Trump’s recent efforts to court Latino voters. While Democratic nominee Joe Biden has been criticized for being slow to commit resources to reach Latino voters, Trump has ramped up efforts to improve his standing among Latino constituents. “What appeals to Latino voters who are supporting Trump is the same thing that appeals to voters who support Trump,” Diaz said. “It’s likely that Latino males will support Trump in 2020 at higher rates than Latinas. And you see that generally in terms of the trends of white voters and white males in particular.” Diaz pointed to Trump’s appeal to male voters in general, saying, “I think that there’s something around masculinity and misogyny that is really galvanizing some voters who identify as men. And I don’t know that there is a cultural component to it. It’s just an American male phenomenon.”


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