Associate Professor of Urban Planning Michael Manville spoke to American Automobile Association (AAA) Magazine about the prospect of congestion pricing in Southern California. Congestion pricing is a traffic-reduction strategy that aims to reduce the number of cars on clogged roads by making driving more expensive and, therefore, less appealing. Supporters point out that congestion pricing has successfully reduced gridlock in major cities, including London, Singapore and Stockholm, and that many people warm up to the strategy once they experience the benefits. When stay-at-home orders took effect early last year, Southern Californians experienced a region without gridlock firsthand, Manville said. “To the extent that you convince people that pricing is the policy path that gets you to a situation like that, then people having had this experience might help the cause,” he said. Congestion pricing is also a powerful revenue-generating tool, and the funds can be directed to other transportation projects and services.